Top 3 Ways DIY Trademark Applications Can Spell “Disaster”

DIY Trademark

I have frequently said that business owners should avoid trademark services such as LegalZoom and Trademarkia like the plague.  The “About” section of this website even tells you that I think you are better off on your own than hiring one of these DIY trademark services.  And I do believe that.  However, you really should not be … Read moreTop 3 Ways DIY Trademark Applications Can Spell “Disaster”

Knockout Search: The Preliminary Trademark Search

Knockout Search

In my earlier post on trademark searches, I described the basic idea of the knockout search.  Today, I want to go into more detail on that subject.  The knockout search is basic research that you can do yourself.  You are looking for any obvious conflicts with existing trademarks.  If your knockout search returns a very similar mark used for products/services … Read moreKnockout Search: The Preliminary Trademark Search

Trademark Attorney Success With Applications Is Higher

Trademark Attorney Success

There are many benefits to successfully registering your trademark with the U.S. Patent & Trademark Office.  That is why applicants file hundreds of thousands of trademark applications each year.  There are no requirements that you hire an attorney to file your trademark application.  In fact, many people (called pro se applicants) choose to do it themselves. … Read moreTrademark Attorney Success With Applications Is Higher