As I discussed in a previous post, not all trademarks are created equal.  While Apple for computers is very distinctive, there are some trademarks that are not distinctive enough to warrant any associated trademark rights.  We call these generic trademarks.  No one can protect or enforce trademark rights to a generic mark.  In fact, a … Read more

Most people probably see a trademark used in combination with the TM symbol or the ® symbol almost every day.  But unless you have a business where you are consciously using trademarks, you may not know exactly what they mean.  And even if you are using trademarks, you may not know exactly how these symbols should be … Read more

In my trademark search and trademark application posts, I said that not all trademarks are eligible for registration.  That is one reason you should speak to a trademark attorney before filing an application.  There are actually several kinds of trademarks, and only some of them can be registered.  This post will look at the idea … Read more

In today’s business world, it is crucial to have a quality website that generates a good amount of web traffic.  There is a huge industry built around search engine optimization, web design, and the sale of domain names.  Domain names can easily go for hundreds or thousands of dollars, and having a strong one can help a … Read more